Aug 18 2009

Online Video Advertising- Effective and figure of hits to prove it

No Gravatar
The influence of online video advertising is enormous, especially when contrasted with the fact that the amount of money spent is only a small fraction of the money being spent for other forms of online promotions. Some of the latest statistics show that the online video market is gleaning only a tenth of one percent of the advertising revenues in the US.

Advertisers spend just a fraction of their expenditure on video advertising, even when millions watch online video ads every day. However, due to ad inventory and audience exploding on sites like YouTube, the business concept for online video advertising is starting to emerge.

Use the following steps to benefit from this immensely popular advertising medium.

1. Make specific advertisement for online viewing

The advertisements you create for video advertising should be tailor made for that purpose. It should consider the length of the video clip which will accommodate your advertisement and the timing should be proportionate.

2. Interactive videos

The interactive nature of the internet allows you great deal of flexibility with your advertisements. You can design your ads in such a way that a web viewer clicking on the advertisement can straight away be lead to the sales page. That is instant result for you.

3. Targeting

Your advertisements can be targeted to any specific group of your choice. Women in a particular age group, Men younger than a

threshold level, Students, Specific professionals, geographical delimitation, or kind of bifurcation of the audience that suits your needs. Unlike the TV advertisements or other media ads. The video advertising can be accessed round the clock by global audience.

4. Understand video advertising as a different medium

Though parallels can be drawn between television advertising and other internet advertising formats, once this is understood and treated so, you can discover that online video advertising is indeed an exciting proposition in the online space to take your products and brands further leaving competition trailing behind.

In conclusion, if you can make a compelling video for the target audience, with the length of the video in proportion to the content of the video clip into which your ad is placed, online video advertising has all the ingredients to fetch you rich dividends.

Aug 6 2009

Zero Frictional Marketing Reviewed

No Gravatar

I got tons of email in my inbox for the past couple of days about Zero Frictional Marketing. There are at least 5 marketers trying to promote the item to me and offered irresistible bonuses. I pondered if it is just another hyped up info product or does it really offer some good real value for $77. I decided to purchase it and give it a go. There are some pretty good info in there but mostly for newbies or total noobs who don’t know a thing about CPA, FTP or getting domain names. But to my surprise, I also seen them teaching people making …ahem…. flogs. Yes, FLOGS. As we all know that this fad of fake blogs is dying and FTC is going hard, so I really wonder what’s going into their minds when they released a product that is teaching methods that are not fully compliant to the FTC regulations. All I could say is that this product is worth it’s price in certain topics but steer clear of the shady zone. However, most of the info shown in the course can be easily obtained over the internet forums for free.

There’s alot of surprise freebies after the purchase but also there’s also alot of up selling and those free stuff belongs to Saj’s JV partners and to get the freebies, I got to opt-in and almost all their mails to get the freebies ended up in my spam box!

Naturally, I asked for a refund.

Aug 2 2009

If Adwords Account Got Banned, What To Do Next?

No Gravatar

t-shirt-next-on-the-banned-list-789925-300x298So if you are reading this post, I suppose some of you might already got your adwords account closed. So what’s the next route from here? You could start another Adwords account with totally new information, credit card etc etc. and even want to register new domains for your site, should old domains be blacklisted. A lot of hassle and for those who got banned by eBay and trying to get back, you will know what I mean here.

In my opinion, since there are new rules and guidelines for affiliate marketing advertising in Adwords, I prefer to go by the old road, that is SEO. Good content with value for every niche, good optimization, free traffic! Yes, i know it does take time and such but in fact we should always leverage paid advertising and organic traffic in balance for maximum efficiency. Not only this method brings in more traffic, it also improves our ROI since spending on advertising is cut-down. This is a good time to do it and since most of the competition are now lost for not having SEO skill and it’s payback time! Take full use of this opportunity and put your SEO skills to the max while leaving lazy PPC advertisers biting the dust and getting more slaps! I wonder what happens to those copy and paste profit systems like PPC Bully and such?? Interesting to know if there’s some feedback from users…

Page 1 of 612345»...Last »

Highly Recommended

Linkshare
Hydra

Twitter Followers